|
Click Here
for more Articles
|
|
|
|
Run
Profitable Contests Using Autoresponders
|
|
by:
Shery Ma Belle Arrieta-Russ
|
Running a contest for your e-zine subscribers
or web site visitors is one way you can generate interest and give more
exposure for products or services you want to promote.
A contest could be as simple as spotting a word or a set of words
within an e-zine's issue or searching for a graphic on a site. A
contest can run for one issue, or it can last for a month or more.
If you plan to run a contest, make sure you have a "contest management
response system" in place.
This could be as simple as an automated e-mail receipt to let your
participants know their entry has been received.
Run a contest that asks your participants to send their responses to
specific e-mail addresses. Then create an automated receipt
confirmation for each account.
Include a link to your products, affiliate links, or services in your
confirmation receipt.
Every time someone enters your contest and sends her entry, she
receives a confirmation message. Thus, you've just exposed your
products to your contestant.
Encourage multiple entries and your contest participants get exposed to
your promotional texts multiple times.
Ok, what about contest prizes?
If you publish an e-zine and you sell advertising space, you can give
away free ad space to the winners.
If you have your own product, or a product you have resell rights to,
you can give away free copies of it to your winners.
If you have a service, why not put that up as a prize?
In any case, though, let your prospective contestants be interested in
the prizes. Yes -- put the complete prize descriptions, along with the
contest mechanics, on autoresponder too.
And then include links where they can purchase the prizes. Hey, some
people might not want to wait to win your contest! So it's good to
cover all bases.
Run a contest that lets autoresponders handle entries and confirmation
receipts and you'll have a promotional tool that can bring in profits
for you!
About the author:
Copyright (c) Shery Ma Belle Arrieta-Russ
Shery is the developer of creative, motivating and fun e-mail courses
for writers. Sign up and take an e-mail course today -- free! -- at http://WritingBliss.com
Circulated by Article Emporium
|
|
